An earth-friendly platform.
Nutrew is a platform that helps people who are transitioning to a plant-based diet. It gives you access to a range of recipes so that you can build and plan your week ahead.
For about three months, I was one of the designers responsible for designing the mobile app and website interface. I was involved in the project from initial idea to conception. I’ll share here a bit more of this process.
User Research.
For this project, I had the opportunity of being part of several steps of the process. First, we understood people’s needs and who our users would be. After a few interviews, we created our user’s personas, which helped us understand the user’s needs, behaviours, and goals. We could also give another step in the process and start sketching the user flow diagram.
Photography.
I was also involved in photography production, from planning to execution. Sketching, planning the shooting, creating photo compositions, food styling (why not, right?) were some of the responsibilities I had in the photo shooting sessions.

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